About Sasha Keable
2010 set the bar impressively high for British music and now the new year has rolled around the level of talent seems to be on the increase. One of the hottest new acts to start attracting the spotlight is Sasha Keable.
At only 17-years-old, Sasha has been tearing up the scene for some time now and has already got a performance at 2009’s Wireless Festival and a full UK tour with chart-toppers N-Dubz and BRIT award-winning Tinie Tempah under her super stylish belt.
Based in the south east of England’s capital city and managed by Disturbing London, her raw talent as both a songwriter and an artist is making it impossible for her to go unnoticed.
There’s a quiet ferocity in her voice that commands attention and flirts with the ethereal ambience of her sound, and her natural ability to move seamlessly through genres makes Sasha edgy and undeniably fresh. Her lyrical prowess also pushes her to stand out as she draws on her own experiences to embody the reality of emotion.
Her influences, like her music, are eclectic. Having grown up on a diet of heavy metal, music was in her blood from a young age and it wasn’t long before her passion drove her to pursue and discover other sounds. She describes her style as a delicious fusion of ‘trip hop, soul and pop’, citing Little Dragon as one of her most indulgent musical fixations, and as a current BRIT School student admits that alumna Adele has been a great source of inspiration along with other prominent female figures in music.
She is currently in the studio working on her debut EP and the name she’s been carving into the body of the industry is becoming more visible by the day. Sasha Keable has ignited the spark and her flame is growing.
About G FrSH††G FrSH, 25 from South London originally felt that music did not inspire his ideal aspirations and directions he wished to take in life. However once he began to channel his creative energy through this art form, it was apparent that he was destined to be a musician. His aim in life has always been to be successful, relentless in his efforts; music became his fuel. His opened-minded character allows him to be musically diverse and creatively charged.
Intrinsic in his nature he is always completely hands-on in his career. In addition to his professionalism the lyrical content of his music is undeniably vivid. Where as his lyrical ability proves to be exceptional through his use of literary devices and word play. He constantly strives to make innovative, ìFrSHî music.† However as much as he tries to push the boundaries through fusing sounds/genres he still enjoys producing familial enjoyable music for everyone.
He is currently unsigned, however managing his own affairs
sufficiently and efficiently. The name G FrSH reflects everything he is.
His lifestyle, dress sense, music and attitude ñ ìMr. BigWillyFlySh*t!î
His lifestyle influences his music 100% as it epitomises everything he
is even in its confusion and eclectic nature.
G FrSH was raised on a council estate and went to a state primary school. However he didnít let this reality defeat his ambitions in life. Having exceeded expectations academically he was granted a scholarship to a private school. He then went on to graduate with a degree in economics from UCL. His drive and efforts during his school life most definitely helped build his solid career and vast business sense.
His career officially started in 2004 and since then he has released 4 ìMix CDsî (all original material). In total he has more than 50,000 CDs currently in circulation. His initial Marketing strategy was to give away free CDs, allowing everyone to have a preview of his music; from this newly found fan base he then capitalised with his music now being available at retailers such as HMV and ITunes.
About Tinie Tempah
I just want people to know that I'm a young guy trying to live out his dream and do everything possible to make that dream happen. I'm an average, regular guy from South London, but at the same time I want it all and I'm going to do everything in my power to make sure that happens. The undisputed breakout star of 2010, Tinie Tempah has had an incredible year. Few debut artists boast two hit singles, a Glastonbury performance on the Pyramid stage and an appearance on Jonathan Ross. Yet this 21 year-old South Londoner has captivated music fans, celebrities and critics alike in just a matter of months.
Tinie began the year as a newly signed artist in the melee of other musicians hoping to make an impact on the UK music scene. By February, his major label debut single Pass Out had received over 4 million views on YouTube. Three weeks later it hit No.1, and has since had in excess of 11 million views. Its follow-up, Frisky shot straight to No.2 and has been viewed over 8 million times. Combined, both singles have sold upwards of 750,000 copies. Tinie looks set for yet another smash with the forthcoming third single, Written In The Stars.
With Pass Out being the standout track of the summer, Tinie has been booked on every significant stage from Wireless and the Big Chill, to Glastonbury, Ibiza Rocks and Radio 1ís Big Weekend. In May, Damon Albarn invited Tinie to join him on Jonathan Ross to perform with , while in June Snoop Dogg, who did a remix of Pass Out, asked Tinie to join him on the Pyramid Stage at Glastonbury. Heís won celebrity fans in the form of Prince Harry and P. Diddy ñ who enlisted Tinie for the remix of his latest single Hello, Good Morning ñ while Paris Hilton booked the rapper for a private party in Ibiza. Amongst all the stars, celebrities, sales and accolades however, Tinieís picks his 2010 highlight as something a little more lowkey. ìI went back to my old school recently for the first time since getting my results. All the kids and teachers came out of the classes ñ it was pandemonium. Then they took me to a new part of the school and guess what was there? A brand new studio opened in my name. I was so humbled to see that.
About All About She
This really is the year for hot new talent to come out of the UK. We’re seeing more ambition, talent and passion spring from our shores than we have in decades, and Greenwich based act All About She are pushing the boundaries of British music in a whole new direction.
Jon Clare and James Tadgell originally formed the outfit around a year ago after their mutual knowledge and love of music created an affinity between them that sparked their inspiration to create something daringly original. They remained a duo for some time but after working as producers for female solo artist Vanya Taylor, they saw something in her that would complete All About She’s sound so they eventually joined forces, which has given the act a new depth and striking dimension.
Despite not having performed live together yet, the trio is currently writing for their debut EP, and are working with Alexander Shuckburgh (aka Shux) who penned the iconic anthem ‘Empire State of Mind’. Everything is done in house; All About She don’t just provide the style they bring the substance. The members have built their individual reputations through the skill and flair they’ve brought to the industry. Both James and Jon have worked in the studio with Devlin and Scorcher, and they played Wireless Festival ’09 with Tinie Tempah who, coincidentally, Vanya has performed with and she not only wrote but also provided vocals for his first album, ‘The Disc-Overy’.
The group are making an impressive name for themselves under their solid management Disturbing London Records, who are an independent label leading the way in representing the talent flowing from this country whilst encouraging the originality and preserving the integrity of their artists.
All About She are bringing a new dynamic to the music scene with their self-branded style of ‘electro-soul’, and their influences range from the balladic vocal styling of Mariah Carey, to the classics like Al Green, to the cutting edge sounds of Daft Punk. They aren’t an act to be defined by genre. No, instead they are creating their own unique version of what is known as contemporary sound, a stunning hybrid, and defying all expectations.